Técnicas para estimular la creatividad

Técnica 1: Lluvia de ideas.

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¿Qué es?

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¿Cuál es su objetivo?

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En torno al tema o problema central: 1. Brainstorming. Se arrojan todas las ideas. 2. Brainwritting. Se escriben todas las ideas.

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¿Cómo llevarla a cabo?

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1. Reúne a tu equipo. 2. Define claramente el problema, proyecto u objetivo en el que se enfocará la lluvia de ideas. 3. Establece reglas básicas para la colaboración. 4. Anima a todos a que hablen y apunta sus ideas en un lugar visible para que todos puedan verlas.

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5. Una vez que el flujo de ideas se haya ralentizado, es hora de iniciar una etapa de ampliación y mejora:

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6. Terminen con la lluvia de ideas. 7. Evalúen las ideas generadas y seleccionen las más prometedoras y factibles para continuar con su desarrollo.

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El brainwritting es similar al anterior sólo que en lugar de una puesta común inicial:

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* Fomentar el pensamiento divergente y lateral. * Generar nuevas ideas en torno a productos, servicios o procesos. * No encasillarnos en una perspectiva u opción. * En grupo, puede promover:

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Aplicaciones prácticas

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Se reúne para hacer una lluvia de ideas sobre cómo mejorar la experiencia del usuario en su aplicación móvil.

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Ahí se generan ideas como mejorar la navegación, agregar nuevas funciones interactivas, simplificar el proceso de registro, etc. Al final de la sesión, el equipo selecciona las mejores ideas y comienza a trabajar en su implementación.

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Sigue avanzando para descubrir más técnicas.

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Técnicas para estimular la creatividad

Técnica 1: Lluvia de ideas.

¿Qué es?

Es una técnica que consiste en generar el mayor número de ideas sin ninguna restricción o crítica inicial, de forma rápida.

¿Cuál es su objetivo?

Resolver un problema o establecer el punto de partida de algo.

En torno al tema o problema central: 1. Brainstorming. Se arrojan todas las ideas. 2. Brainwritting. Se escriben todas las ideas.

Tiene dos tipos de ejecuciones.